Has Black Friday jumped the shark?

I mean, it’s still there and all, but does it really mean anything?

And if it does mean something, what more can retailers do that they already haven’t?

WalMart Stores, Radio Shack, The Apple Store, Best Buy, KMart, Kohl’s, Toys “R” Us, and Target have already had their Black Friday ads “leaked.”   I can’t really believe that these leaks were anything but completely planned: orchestrated to create buzz.

Black Friday just doesn’t seem that special anymore. It’s gone from being a crowded, but otherwise lighthearted, shopping day to a spectacle.  People with time on their hands and a few extra layers of clothing stand out all night to grab a few loss leaders, many of them hoping only to ride the wave of hype to sell them on eBay for profit.

Then there are people who just stay out of Black Friday completely, waiting for post-holiday sales or maybe regifting instead.

Retailers need us a lot more than we need them, frankly.  It’s their bottom line that suffers if we don’t go out the day after Thanksgiving.  We, on the other hand, risk blowing our spending plan for indulgence in frenzy and a New Year’s credit hangover.

As Black Friday gets crazier, just picture Happy Days.  And change the channel.

Thanks to Fiscal Geek for including this post in the Carnival of Personal Finance.

John Wedding

Husband. Father. Web publisher. Musician. John has blogged at Mighty Bargain Hunter since 2005, helping people to recognize the good deals in life.

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Comments

  1. Online shopping has made “Black Friday” obsolete. I fully intend to do all my Christmas shopping in my pajamas.

  2. For me, Black Friday lost its luster about 15 years ago when retailers started advertising and putting out the holiday goods the day after Halloween!

    Best,

    Len
    Len Penzo dot Com

  3. I have never liked Black Friday sales and I was convinced even further after the man was trampled to death in the Walmart in 2008. However, I *am* in the market for a new camera this year, so if I can find the model I want, I might be camping out somewhere to get one. Hopefully I can just find a great deal online.

  4. Thanks for the link. Have a great Holiday!

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